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One Moment at a Time.
Keeping Lives in Motion Since 1926 Keeping Lives in Motion Since 1926
Wills Group has spent nearly a century redefining convenience for customers and communities. Today, we serve the Mid-Atlantic through our brands — Dash In, Splash In ECO Car Wash, and SMO Motor Fuels — all driven by people, purpose, and progress.
Join Our TeamWho We Are
Wills Group is a purpose-driven, family-owned company rooted in La Plata, Maryland. Our work is centered on a simple promise: to keep lives in motion. Whether it’s through fresh food, a clean car, or a reliable place to fuel up, we strive to make everyday moments easier, more thoughtful, and more connected.
Our Mission
To redefine convenience by elevating the experience.To redefine convenience by elevating the experience.
This mission guides how we serve our customers, support our employees, and invest in our communities as we build the next century of convenience.
Our Values
These values guide how we show up every day.These values guide how we show up every day.
Passion: We care deeply about what we do. Integrity: We do the right thing, always. Diversity: We value every unique voice. Accountability: We take ownership of our impact. Humility: We learn, listen, and grow. Growth: We push for progress. Courage: We move boldly toward the future.
Our Family of Brands

Dash In
Dash In goes beyond convenience with fresh, flavorful food, modern stores, and a commitment to delivering an elevated experience. From handcrafted sandwiches and snacks to everyday essentials, Dash In helps customers move through their day with ease.
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Splash In Eco Car Wash
Splash In offers fast, high-quality, environmentally conscious car washes designed to leave your vehicle spotless and your experience seamless. With innovative water-recycling systems and membership options, Splash In delivers convenience with responsibility.
Learn More100 Years of Moving Forward
Founded in 1926 in La Plata, Maryland, Wills Group has grown from a local petroleum retailer into one of the region’s most trusted convenience and foodservice companies.
Over the decades, we’ve pioneered new convenience experiences, launched innovative store concepts, expanded our regional footprint, and consistently reinvested in the communities that have supported us for generations.
Our history is long — but our momentum is forward.
Our People Make the DifferenceOur People Make the Difference
We’re proud to be certified as a Great Place to Work, recognized for our strong culture, competitive benefits, and commitment to employee growth and well-being. Our people bring heart, creativity, and purpose to everything we do — and they’re the reason our brands continue to grow and evolve.
Explore Careers at Wills GroupJoin Us on the JourneyJoin Us on the Journey
We’re building the next century of convenience — one store, one team, and one community at a time. Whether you're a customer, partner, or future employee, we invite you to be part of the story.
